Founded in 1971, Starbucks Coffee Company is the world's leading specialty coffee retailer, roaster and owner of the Starbucks brand. Its retail products include more than 30 types of the world's top coffee beans, hand-made espresso coffee and a number of hot and cold coffee drinks, fresh and delicious pastry food and a wide variety of coffee machines, coffee cups and other products.
In June 1992, Starbucks successfully went public as the first professional coffee company, which rapidly promoted the company's business growth and brand development. Today, the company has more than 12,000 coffee shops in 37 countries in North America, Latin America, Europe, the Middle East and the Pacific coast, and employs more than 117,000 people. For a long time, the company has been committed to providing customers with the best quality coffee and service, creating a unique "Starbucks experience", and making Starbucks stores around the world a warm and comfortable "third living space" in addition to workplaces and living places. At the same time, the company continues to give back to society through various corporate social responsibility activities, improving the environment, giving back to partners and farmers in the coffee-producing areas. Given Starbucks' unique corporate culture and philosophy, the company has been named "the Most Admired Company" by Fortune magazine for many years in a row.
Starbucks is optimistic about the huge potential of the Chinese market and is committed to long-term development in China. Since entering China in 1998, Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are on the mainland. In September 2005, the company invested 40 million yuan to set up the "Starbucks China Education Project", which is specifically used to improve the education situation in China, especially to help teachers and students in the poor areas of central and western China. The first donation was made in cooperation with the China Soong Ching Ling Foundation to carry out the "Gardener Training Program in the West".
In 2014, Starbucks entrusted Shanghai Goodes Culture Wisdom Manufacturing Company to learn about our company through the exhibition, after field investigation, we learned that our company is a professional manufacturer of handbags and leather goods, through years of cooperation, the relationship between the two sides is closer, especially in the annual ice dumpling series development case, our company occupies more than 50% of the market share. Thank you very much for the trust and recognition of Starbucks and Goode Culture.